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Magicvault — Digital Marketing Strategy
Role
Marketing Director · Visual Strategist
Focus
Digital Strategy · Campaign Assets · Visual System
Link
Directed the digital marketing and visual strategy for Magicvault, integrating brand identity with performance-driven creative across e-commerce, social media, and campaign systems. Developed cohesive design assets, managed multi-platform execution (Instagram, Facebook, Google, Naver, Kakao), and aligned messaging across all touchpoints to enhance brand clarity, engagement, and measurable growth.
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[Responsibilities]
• Developed digital brand assets for mobile, web, and social platforms.
• Directed marketing strategy for product launches and seasonal promotion.
• Created engagement-focused visuals for campaign execution.
• Built content systems supporting e-commerce and product discovery.
